10 Tips from Seth Godin on how to be remarkable

10 Tips from Seth Godin on how to be remarkable

Estimated reading time: 4 minutes, 15 seconds.

TODAY’S IDEA: 10 Tips from Seth Godin on how to be remarkable

— From Seth Godin’s blog post titled “How to be remarkable,” (in turn from Godin’s post on The Guardian).

I’ve always enjoyed Seth Godin’s definition of remarkable: in a nutshell, something to make a remark about.

And as I was looking for that specific quote for a project of mine, I came across this great post and news article that Godin posted over a decade ago, that is as valid today as it was back then.

I’ll leave the whole piece below for you. Enjoy it – it’s remarkable! 😉

How to be remarkable

You’re either boring or you stand out. You’re either invisible or remarkable. And, all your life, everyone has been pushing you to fit in. All your life you’re told to keep your head down, work hard, don’t make waves and get it done. What rubbish. Here, in 10 easy steps, is how to grow. How to stand out. How to get noticed, make a difference and have a shot at the big time.

1.Understand the urgency of the situation. Half-measures simply won’t do. The only way to grow is to abandon your strategy of doing what you did yesterday, but better. Commit.

2.Remarkable doesn’t mean remarkable to you. It means remarkable to me. Am I going to make a remark about it? If not, then you’re average, and average is for losers.

3. Being noticed is not the same as being remarkable. Running down the street naked will get you noticed, but it won’t accomplish much. It’s easy to pull off a stunt, but not useful.

4. Extremism in the pursuit of remarkability is no sin. In fact, it’s practically a requirement. People in first place, those considered the best in the world, these are the folks that get what they want. Rock stars have groupies because they’re stars, not because they’re good looking.

5. Remarkability lies in the edges. The biggest, fastest, slowest, richest, easiest, most difficult. It doesn’t always matter which edge, more that you’re at (or beyond) the edge.

6. Not everyone appreciates your efforts to be remarkable. In fact, most people don’t. So what? Most people are ostriches, heads in the sand, unable to help you anyway. Your goal isn’t to please everyone. Your goal is to please those that actually speak up, spread the word, buy new things or hire the talented.

7. If it’s in a manual, if it’s the accepted wisdom, if you can find it in a Dummies book, then guess what? It’s boring, not remarkable. Part of what it takes to do something remarkable is to do something first and best. Roger Bannister was remarkable. The next guy, the guy who broke Bannister’s record wasn’t. He was just faster … but it doesn’t matter.

8. It’s not really as frightening as it seems. They keep the masses in line by threatening them (us) with all manner of horrible outcomes if we dare to step out of line. But who loses their jobs at the mass layoffs? Who has trouble finding a new gig? Not the remarkable minority, that’s for sure.

9. If you put it on a T-shirt, would people wear it? No use being remarkable at something that people don’t care about. Not ALL people, mind you, just a few. A few people insanely focused on what you do is far far better than thousands of people who might be mildly interested, right?

10. What’s fashionable soon becomes unfashionable. While you might be remarkable for a time, if you don’t reinvest and reinvent, you won’t be for long. Instead of resting on your laurels, you must commit to being remarkable again quite soon.

“But wait!” I hear you say. “My boss won’t let me. I want to do something great, but she won’t let me.”

This is, of course, nonsense. Your boss won’t let you because what you’re really asking is: “May I do something silly and fun and, if it doesn’t work, will you take the blame – but if it does work, I get the credit?” What would you say to an offer like that?

The alternative sounds scary, but I don’t think it is. The alternative is to just be remarkable. Go all the way to the edge. Not in a big thing, perhaps, but in a little one. Find some area where you have a tiny bit of authority and run with it. After you succeed, you’ll discover you’ve got more leeway for next time. And if you fail? Don’t worry. Your organisation secretly wants employees willing to push hard even if it means failing every so often.

And when? When should you start being remarkable? How’s this: if you don’t start tomorrow, you’re not really serious. Tomorrow night by midnight or don’t bother. You’re too talented to sit around waiting for the perfect moment. Go start.

ACTION

TODAY: Start today at being remarkable! Start small, where you are and with what you have.

FUTURE: Keep this tip sheet handy and frequently refer to it. Start the habit of becoming remarkable in little things first, as Godin suggests, and then run with larger projects! Rinse and repeat.

Know someone who is remarkable? Please share this post with them! EmailFacebook or Twitter.

Leaders take initiative

Leaders take initiative

Estimated reading time: 2 minutes, 54 seconds.

EntreGurus-Book-The 21 Indispensable Qualities of a Leader-John C Maxwell-Leaders take initiativeTODAY’S IDEA: Leaders take initiative

— From The 21 Indispensable Qualities of a Leader: Becoming the Person Others Will Want to Follow by John C. Maxwell

A trait in leaders is that they always take initiative. In The 21 Irrefutable Laws of Leadership, leadership guru John C. Maxwell pointed out that it is a leader’s responsibility to initiate a connection with his or her followers.

Yet, “that’s not the only area where leaders must show initiative,” says Maxwell. “They must always look for opportunities and be ready to take action.”

Maxwell is a genius when it comes to distilling the characteristics of every aspect of leadership. And in this case, his brilliance comes through again in The 21 Indispensable Qualities of a Leader, with four qualities that he believes enable leaders to take initiative and make things happen.

1. Leaders know what they want. Clarity and vision are the keys here. Maxwell points to Napoleon Hill who said that the starting point of all achievement is desire. “If you are going to be an effective leader, you’ve got to know what you want [and where you’re going]. That’s the only way you’ll recognize opportunity when it comes.”

2. Leaders push themselves to act. “There’s an old saying, ‘You can if you will.’ Initiators don’t wait for other people to motivate them. They know it is their responsibility to push themselves beyond their comfort zone. And they make it a regular practice.”

3. Leaders take more risks. “When leaders know what they want and can push themselves to act, they still have one more hurdle. That’s willingness to take risks. Proactive people always take risks. But one of the reasons good leaders are willing to take risks is that they recognize there is a price for not initiating too.” Maxwell shares a quote from President John F. Kennedy:

“There are risks and costs to a program of action, but they are far less than the long-range risks and costs of comfortable inaction.”

4. Leaders make more mistakes. “The good news for initiators is that they make things happen. The bad news is that they make lots of mistakes. […] Even though initiating leaders experience more failure, they don’t let it bother them. The greater the potential, the greater their chance for failure. […] If you want to achieve great things as a leader, you must be willing to initiate and put yourself on the line.”

As Maxwell reflects on these traits, he asks, “When was the last time you initiated something significant in your life?” I’ll leave you with that thought to ponder today and a quote by former Chrysler Chairman Lee Iacocca who said, “Even the right decision is the wrong decision if it is made too late.”

Where do you need to jump-start your initiative?

ACTION

TODAY: Think about something that you’ve wanted to do for some time but have been putting it off. Why is that? Analyze your mindset and determine why you’re hesitant. Ask why five times so that you can get to the bottom of it and take initiative today—even if it’s just a tiny little step—towards making it happen.

FUTURE: Opportunity is everywhere. That is a wonderful thing, but it can also be overwhelming. Cultivate a mindset of discernment so that you can take initiative and act only on those opportunities in which you can succeed. That’s where your time and efforts will be rewarded.

Know someone who is constantly taking initiative? Please share this post with that person, he or she deserves recognition for being an initiator, hats off! Email, Facebook or Twitter.

Gary Vee’s philosophy on leadership

Gary Vee’s philosophy on leadership

Estimated reading time: 3 minutes, 33 seconds.

EntreGurus-Book-#AskGaryVee-Gary Vaynerchuk-Gary Vee’s philosophy on leadershipTODAY’S IDEA: Gary Vee’s philosophy on leadership

— From #AskGaryVee: One Entrepreneur’s Take on Leadership, Social Media, and Self-Awareness by Gary Vaynerchuk

Over the past few weeks, I’ve been poring over all the leadership books I own, working on distilling some of the most important lessons on leadership for a keynote that I’ll be giving this month to a Fortune 500 Company.

This has been a super fun endeavor, and a titanic one at that, because I could talk about this topic for hours without end, and I only have one hour. Yes, 60 minutes, Q&A included. The time has become a beautiful constraint as it has forced me to focus only on the key points and pick the most relevant stories. The presentation is going to be awesome!

I will be sharing with you tidbits of my talk as future posts. Yet, in the meantime, I wanted to share with you today this excerpt about Gary Vee’s philosophy on leadership. It comes from Gary Vaynerchuck’s (“Gary Vee”) book called #AskGaryVee. Vaynerchuk is an entrepreneur that I deeply admire and respect, and I hope you enjoy reading his take on leadership as much as I do.

Cheers!

My philosophy on leadership is very simple: Everything in business stems from the top, whether you’re the boss of two people in a three-person team or the head of a Fortune 500 Company. And everything that happens in a company is 100 percent the CEO’s fault. After all, the CEO is the person who puts people into a position to make good or bad decisions. It’s no accident that when some companies change their CEO they go from winners to losers or vice versa. It may be the most important variable for success in running a business.

Being a leader today is a greater challenge than ever because of social media. It has completely changed the nature of the job. You used to be able to—no, leaders were expected to talk from the top of a mountain. You’d make your proclamation and not worry much about hearing anything back, certainly not in real time. But now that our communication channels have given everyone a voice, whatever you say from on high may invite a reaction. You might get it in-house, or you might get it from the masses. […]

The only effective way to truly lead is to practice and model the behavior you want to see in others. […] I know my team is watching me. I can’t tell them to go the extra mile if I’m not willing to do it myself. If the DNA from any business stems from the top, the top has to ensure that its values, beliefs, and attitudes trickle down to shape the culture and encourage a productive, innovative, creative, and even happy environment.

One hallmark of a good leader is to ask questions. It’s the best way to show your team you recognize they’re more than just cogs in a wheel. “Hey, how are things going?” “How’s the new baby?” “What are you excited about lately?” “Do you have any ideas you’d like to discuss?” It’s also the best way to solve problems. Don’t ever start offering solutions before asking tons of questions: “Why are we two weeks behind?” “What do you think is the issue?” “What do you need?” And then for God’s sake, listen. Be compassionate. Be fair. Hire people who embody those characteristics, too. Celebrate successes, and when you have to reprimand, hark back to all the times you screwed up and remember that those mistakes have everything to do with who you are today. Great leaders aren’t born, they’re made.

[…] Look in the mirror and think about what you do well and how you could do even better. Leadership needs to be a big pillar in your development…

ACTION

TODAY: Think of the way in which you lead: yourself and others. In which areas are you awesome and in which do you need improvement? Ask the people that you lead for feedback, they will tell you where you’re strong and where you’re not.

FUTURE: Be intentional about your leadership and values on a daily basis: put the work into becoming the leader you want to be, so that others will want to follow you. Preach by example.

Know someone who rocks as a leader? Please share this post! EmailFacebook or Twitter.

Your first day, every day

Your first day, every day

Estimated reading time: 3 minutes, 39 seconds.

EntreGurus-Book-This is Day One-Drew DudleyTODAY’S IDEA: Your first day, every day

— From This Is Day One: A Practical Guide to Leadership That Matters by Drew Dudley

Drew Dudley, leadership guru with one of the most watched TED Talks (“lollipop moment”) has published a new book, This is Day One, and I love it!

In the book, Dudley recalls the story of Mustafa, his tour guide in Qatar who had the most wonderful and infectious energy of anyone he’s ever met: “he vibrated with energy.”

As they were dune bashing (“flying off sand mountains at 70 miles an hour”), Mustafa was “cackling with laughter” and having an incredible time, whereas Dudley was trying to brace himself as much as he could.

What follows is the exchange that took place at the scene, as Dudley describes it. I left it verbatim because the story is absolutely beautiful. It left me with an a-ha! moment and a powerful lesson—I hope it does the same for you!

[As] he pushed the accelerator toward the floor [we] were absolutely flying toward what appeared to me to be a sheer drop and Mustafa was having the time of his life. 

Bracing myself against the dash, I looked over at Mustafa and shouted: “Mustafa! You’re having a better time than I am! You do this every day! How do you stay so excited about it?”

Mustafa looked over at me, and with a smile that showed every one of his teeth, bellowed back:

“Oh! It’s my first day!” 

I just about crawled out the back window.

Look, I understand that everyone has to start somewhere, but if your job involved driving me off of a sand cliff (hell, if your job involves driving me off of any cliffs really), I’d rather prefer not to be assigned the new guy.

I’m going to assume that thought showed very clearly in my expression because Mustafa let out a laugh and hit the brakes. The 4×4 skidded to a halt maybe twenty feet from the edge of the dune. 

At that point I had both feet on the on the dash and had pushed myself basically up to the roof. Mustafa put the vehicle in park and looked at me with pure amazement. 

“Mr. Dudley,” he began, leaning in. “Don’t you realize? You want the new guy!” 

My heart still in my throat, I managed a weak, “I’m not so sure, my friend.”

“Think about it, Mr. Dudley,” Mustafa replied. “Think about your first day of work! On your first day of work you show up early; you dress your best; you try everything you can to impress your boss. You are patient with your coworkers, even the ones you know right away you’re not going to like. You ask all the questions you have because there’s no shame in doing that when you’re new. You double-check everything that you do. You stay late. You are never more committed to your job than you are on your first day. You are never more convinced it is going to be the best job you have ever had than you are on your first day.”

He leaned closer and continued, “As soon as your second day of work begins, all of that starts to stop being quite so true, doesn’t it?

He leaned back with a broad smile. 

“The first day that I ever came to work at this job was seventeen years ago, Mr. Dudley. But I had such an incredible experience that I promised myself something. I promised myself that I would NEVER have a second day of work.”

He paused to look me right in the eye.

“Mr. Dudley, it has been my first day of work for seventeen years. Five years ago I bought this company. All I ask of anyone who works for me is that they treat every day they come to work like it is their first day. The customers love it. It’s why we are the best tour company in the country.”

ACTION

TODAY: Go back in your memory and relive the excitement of your first day of work. Take that enthusiasm, energy, and can-do-it-all attitude with you throughout the day and see how this changes your approach to things.

FUTURE: Adopt the first day mindset and share it with those that surround you. If, as the saying goes, hindsight is always 20/20, imagine what your wisdom of hindsight plus the energy and excitement of the first day can do for you and your business today: simply magic!

Know someone with infectious energy and enthusiasm? Please share this post via emailFacebook or Twitter, thank you!

Be conscious of your language

Be conscious of your language

Estimated reading time: 2 minutes, 30 seconds.

EntreGurus-Attention Pays-Neen JamesTODAY’S IDEA: Be conscious of your language

— From Attention Pays: How to Drive Profitability, Productivity, and Accountability by Neen James

Attention Pays is a fantastic book by Neen James that my friend Jeanette Bronée gave me – thanks Jeanette!

The book is all about being intentional and conscious in the way we handle and apply our attention: towards people, our work, the planet, and ourselves.

One of the things James highlights is being very conscious of our language: “Due to our distracted and often split attention, we aren’t always purposeful in how we choose our words and actions.”

And she goes on to ask, “Do the words you use provide positive or negative attention?”

She, in turn, points to Chad Hymas, author of the book Doing What Must Be Done, who often challenges audiences to use inclusive and collaborative language by asking, “Where can you replace the words I, me, my, with you, we, and ours?”

James also suggests we “Remove overused, cliché phrases and replace them with words that help build a stronger personal brand.” And she offers the following chart for some of her least favorite words and her suggested replacements. She says, “Listen to how often you use these words and consider changing them.”

Remove from your language: Replace with:
But or However Simply make your point and stop talking; replace with and.
Problem or issue Challenge or opportunity (which implies a solution
Should Would you consider
They work for me They work with me
My team Our team
Take it to the next level Accelerate results, create progress or improve performance
Push the envelope Explore boundaries or overcome objections
Outside the box Creative, innovative, ground-breaking

 

This exercise reminds me, indeed, of the importance of language, not only as we use it with others, but with ourselves as well.

Years ago, my wonderful mentor and dear friend Monte Lee-Wen had me do an exercise to permanently get rid of disempowering words and phrases, such as I need to, I can’t, I ought to, (but) How?, Impossible. I wrote them down (in English and also in Spanish since the latter is my native language) and then I watched them burn. Here are the pics for you. It was a very powerful exercise for me, since it deleted (physically and mentally too) those words from my vocabulary. Ever since, it has enabled me to use, instead, empowering thoughts and words to replace them. I highly recommend you do this too with the words that bring you down.

EntreGurus-Burnt Words-1-Cards-Be conscious of your language

Cards

EntreGurus-Burnt Words-2-Burning-Be conscious of your language

Words burning

EntreGurus-Burnt Words-3-Burnt-Be conscious of your language

Words burnt

Language is powerful, use it intentionally to your benefit and that of everyone around you! Make a habit of using words and phrases that, like a rising tide, will lift all boats around you.

ACTION

TODAY: Think of the words that you use. Are they empowering and lifting yourself and others or are then bringing you down and draining your energy?

FUTURE: Be aware of the language you use when you speak, write, and—especially—when you think. What you say to others and to yourself has the power to motivate or erode trust and confidence.

Know someone who would like this post? Please share this post with them via emailFacebook or Twitter.

One unkind word destroys years of praise

One unkind word destroys years of praise

Estimated reading time: 3 minutes, 33 seconds.

EntreGurus-Book-The Art of People-Dave KerpenTODAY’S IDEA: One unkind word destroys years of praise

— From The Art of People: 11 Simple People Skills That Will Get You Everything You Want by Dave Kerpen

“Nicky, you’re getting lazy. You used to be our top sales guy, and now you’re barely making quota. Get your act together…” recalls Dave Kerpen, CEO of Likeable Local and author of The Art of People, of the way he chastised one of his employees in front of his peers.

(Gasp!)

As soon as Kerpen uttered those words, he says, “I realized I had made a grave mistake.” Nicky had been the top salesperson for the past two years and received ample praise from Kerpen, publicly, over that period of time. Yet, Nicky’s performance had slowed down…

“To make amends,” Kerpen says, “I privately messaged Nicky and set up a one-on-one meeting at which I walked through his history with the company, reminding him of his highlights and imploring him to return to his previously solid form. I also apologized profusely for calling him out in front of his coworkers. But it was too late, the damage had been done.”

After Kerpen’s laziness comment, things went downhill with Nicky. Kerpen goes on to recognize the devastating effects of his criticism: “Someone who had been my best, most successful salesperson ended up leaving the company. Although obviously part of that was his doing, I know how wrong I was to criticize him publicly, and I will always blame myself for Nicky’s undoing.”

The lesson here?

Never confuse criticism with feedback. When people say that they’re going to be “brutally honest,” in my experience, they are more interested in being brutal than honest. And performance feedback should only be discussed, in private, with the person or team performing, and no one else.

“Praise is powerful, contagious and totally inspirational. Criticism has exactly the opposite effect on people… especially public criticism, makes people feel embarrassed, afraid and even humiliated.” Criticism is never to be used as motivation or feedback, as it never has that desired effect.

Kerpen learned a very hard lesson, and devised this quick guide to giving feedback effectively:

1. Never give out criticism in front of other people. It never works. (It only leads to shame and fear.)

2. Instead, set up a time to have a one-on-one private discussion with the person with whom you want to share feedback. 

3. Offer up a “praise sandwich”: Start with something you like about the person and/or the job he’s doing, continue with the negative feedback, and close by affirming how much you value the person and how confident you are in him.

4. Make sure to offer positive solutions to the issues at hand and get alignment on the solution of a choice.

5. Don’t dwell on the negative, and look for future opportunities to publicly praise the positive about the person as soon and as much as you can.

The bottom line? Kerpen says, “Praise, praise, praise and praise some more.” There is simply no downside to positive, authentic praise. If and when you feel the need to criticize, do it privately. Then go right back out and continue to praise.”

I’ll leave you with one of my favorite quotes from the late Dr. Wayne Dyer: “When given the choice between being right or being kind, choose kind.” People appreciate feedback that is delivered kindly and in the spirit of truly seeking to solve an issue, helping raise performance, and elevating and enlightening everyone and everything in the process.

ACTION

TODAY: Praise a stranger, or two or three… It’s a great exercise. But say something honest, don’t make it up. After you’ve done this, you’ll snatch a big smile out of them. Then go praise someone you know for something that they’ve done well. Sometimes it’s hard to do it with people we know because we think it will feel fake, but as long as it’s honest and heartfelt, it comes across the same way; people appreciate it, and it brightens up their day.

FUTURE: Apply Kerpen’s guidelines for feedback when you need to correct something. Remember that it’s always harder to be in the receiving end of the feedback than in the giving one. Empathy and kindness go a long way, make them your best allies.

How about sharing this post with someone you know who is in a position to praise and give feedback? EmailFacebook or Twitter.