EntreGurus is Turning 1: Thank You for a Wonderful First Year

EntreGurus is Turning 1: Thank You for a Wonderful First Year

A reminder that EntreGurus is turning 1 — WOOHOO!! We’re having a virtual party and you’re all invited: click this link to join me. We’ll have fun chatting, I’ll answer any questions you have about EntreGurus, the books I read, or my experience blogging; and I’d love to see those of you that I know and get to know those of you who have recently joined the Gurupie community.

Looking forward to seeing you at the party and cheers to many more celebrations together!!


Throughout the past 365 days, I’ve shared with you many ideas, including a few centered on celebrating wins, both big and small. As busy people, we tend to move from one thing to the next faster than a lightning bolt, a rarely do we stop to smell the proverbial roses. Milestones are good points along the way to reflect on what has happened until then: they give us a vision of where we started and how much we’ve advanced, thus giving us a sense of accomplishment.

According to Colter Reed, blogger on personal growth and productivity, “If we only ever pay attention to the road ahead of us, we become too focused on the gap between where we are and where we want to be. We can become blind to what we’ve gained so far in our journey. All we see is a finish line that’s always out of reach.” Thus, the importance of celebrating our progress.

Reed specifically points out five things that happen when we celebrate our progress as we move along:

1. We acknowledge that we’ve already achieved something. If we don’t celebrate the (sometimes considerable) work we’ve already put in, it will quickly start to feel like it’s all been for nothing. The celebration when you cross the finish line should be the biggest, but not the only.

2. We make sure we like where this path is heading. In addition to celebrating, pause and reflect. You should be able to see early signs of what the final goal will be like. Don’t give up because the going gets tough, but feel free to modify or drop the goal if you determine it’s not someplace you want to go.

3. We reconnect with our motivation. When the going does get tough, it helps to reconnect with your why.

4. We feel good. You know why you write down things you already did just so you can check it off right away? Dopamine! It feels good! It’s our body’s natural way to reward progress.

5. We notice that progress takes time. By celebrating the gains we’ve made, we face the time it’s taken for us to get this far. We’re not going to close the gap in a day (until the day we do). Be patient and keep going!

And I would add an additional thing: We become grateful and recognize the help we’ve received all along . As we reflect on the path we’ve traveled, we recognize that every step of the way there was somebody there to help us, guide us, open up a door, point us in the direction we needed to go, encourage us, and so much more.

We don’t do anything alone, so it’s important to make the people who helped you part of the celebration. That’s why this party is for YOU. Because I couldn’t have done it without you, your wonderful emails, comments, suggestions, ideas, etc. Each of you have made EntreGurus what it is today and I’m immensely grateful.

Reflecting on the past year, here are some of the highlights and accomplishments of EntreGurus that YOU made possible: 

And in terms of stats, here are some fun (and crazy!) numbers:

  • Pages written: 601 (in a word document which is where I write everything before uploading it online).
  • Words: 236, 216 (or an average of 647 per day — that’s why most posts are about a 3-min read at 200 words/min).
  • Characters with no spaces: 1,118,034
  • Characters with spaces: 1,348,993 — that’s 230,959 spaces!
  • Paragraphs: 7,382
  • Lines: 27, 385

None of this would have been possible without you, my dear Gurupies. It’s truly a joy and a privilege to be able to write for you and I’m so grateful you are a part of the EntreGurus family. Cheers to you and cheers to the wonderful authors and books that provide so many incredible and useful ideas.

Looking forward to many more milestones and celebrations together and I’ll see you at the party!

With heartfelt thanks,

Helena

 

 

Let’s banish the word JUST

Let’s banish the word JUST

A reminder that EntreGurus is turning 1 tomorrow!! We’re having a virtual party and you’re all invited: click this link to join me on Saturday, January 19 from 1 – 3 PM Eastern Time (time converter). Stay the whole time or come and go as you wish, we’ll have fun chatting, I’ll answer any questions you have about EntreGurus or my experience blogging, and I’d love to see those of you that I know and get to know those of you who have recently joined the Gurupie community. Looking forward to tomorrow!!


Estimated reading time: 2 minutes, 47 seconds

TODAY’S IDEA: Let’s banish the word JUST  EntreGurus-Book-This is Day One-Drew Dudley-Let’s banish the word JUST

— From This Is Day One: A Practical Guide to Leadership That Matters by Drew Dudley

I have come to love the ideas from This is Day ONE by Drew Dudley. They truly resonate with me and with my personal philosophy that we all have wonderful gifts—superpowers, if you may—that make us special and that make a difference in the lives of others.

And today’s idea is no exception. It’s about banishing the word JUST from our vocabulary when it’s used by us or others to diminish what we do. The author explains it beautifully, so I’ll leave a brief excerpt here for you:

…[W]hen we evaluate ourselves and what we do [we] add qualifiers and limiting words. “Just” is one of the most prevalent and restrictive of them.

Our lives and organizations are filled with “I’m just a…” people. “I’m just a receptionist”; “I’m just a salesperson”; “I’m just middle management”; “I’m just a stay at home mom”; “I’m just part-time”; “I’m just a student.” It’s likely that each one of us has said something similar about ourselves or, at the very least, about something we were attempting to do: “I’m just trying to get to the end of this project”; “We just have to figure out a way to deal with this.”

Every time we use the word “just” to describe who we are or what we’re doing, we’re telling people that we are unimportant. Every time we say we’re “just” something, we’re giving people permission to expect less from us.

Our lives and workplaces are filled with extraordinary people who regularly diminish themselves in this way and in the process, may convince themselves that it’s true. As such, I believe that one of the simplest but most powerful things we can do to enhance our leadership is to refuse to allow people who we know are people of value to diminish themselves in front of us.

[…] Our lives and workplaces are filled with too many people who think like that. Who have convinced themselves that they have no right to think of themselves as leaders because of what job they’ve ended up doing, or where in the corporate hierarchy they appear to have peaked.

[…] A commitment to banishing the word “just” from our vocabulary and our workplaces can have a profound impact.

Beautiful and true, isn’t it? Let’s ban the word just from our vocabulary when it’s used against elevating or enlightening purposes. We’ll all be better for it!

ACTION

TODAY: It’s so common to use the word “just” in our language—or to hear it from others—that we may have a hard time noticing. Be intentional about becoming aware to catch yourself or others using it.

FUTURE: Be on the lookout for the time(s) when you find yourself using “just” or when you hear others use it. Let others know how important their role or their work is, and how much you appreciate what they do! You’ll make their day. If it’s you who uses the word “just,” be gentle and remind yourself that what you do is important. Bring to mind a couple of examples when people have told you that your work matters. You’ll feel better and it will be easier to start banishing “just” from your vocabulary.

Know someone who would like to banish the word just from their vocabulary? Please share this post with them via email, Facebook, Twitter, or LinkedIn, thank you!

Go Behind the Scenes

Go Behind the Scenes

Estimated reading time: 3 minutes, 9 seconds.

EntreGurus-Book-Rework-Jason Fried DAvid Heinemeier Hansson-Go Behind the ScenesTODAY’S IDEA: Go Behind the Scenes

— From REWORK: Change the way you work forever by Jason Fried and David Heinemeier Hansson

Imagine that someone wanted to do a reality show about your business. What would you show them? What would you like them to share on screen? Or if someone brought in a bunch of school kids into your business for a tour, what would you say and what aspects would you highlight for them?

Jason Fried and David Heinemeier Hansson, authors of the wonderful book Rework, suggest giving people a backstage pass to show them how your business works.

“Think no one will care? Think again. Even seemingly boring jobs can be fascinating when presented right. What could be more boring than commercial fishing and trucking? Yet the Discovery Channel and History Channel have turned these professions into highly rated shows: Deadliest Catch and Ice Road Truckers.

It doesn’t have to be a dangerous job either. People love finding out the little secrets of all kinds of businesses, even one that makes those tiny marshmallows in breakfast cereals. That’s why the Food Network’s Unwrapped—which explores the secrets behind lunch box treats, soda pop, movie candy, and more—is such a popular program.”

People are naturally curious about how things are made. I know I’ve always enjoyed getting the opportunity to talk to people about their work, and when possible, I’ve taken the opportunity to take a tour of their workplaces, factories, offices, and more!

The beauty of letting people take a peek behind the scenes of your business is that “it changes your relationship with them,” the authors say. “They’ll feel a bond with you and see you as human beings instead of a faceless company. They’ll see the sweat and effort that goes into what you sell. They’ll develop a deeper level of understanding and appreciation for what you do.”

So, if at all possible, let people come into your backstage and let them see what you do. You’d be surprised about how much fun they have and how you’ll see your business in a whole new light after that!


And on that topic, I’m holding an online party in the form of an Ask-Me-Anything session as a way to—virtually—open up EntreGurus to all the readers in celebration of its one-year anniversary. Woohoo!! Yes, it’s incredible how fast this first year has gone by, and I’m so grateful for you joining me on this journey and allowing me to share 365 ideas with you. 🙂

Please save the date for the virtual party: Saturday, January 19, 2019, from 1-3 pm (U.S. Eastern Time – here’s a handy time converter). I’ll be delighted to see those of you that I know and also to meet those of you that I don’t know yet, I’m always excited to make new friends! Stay for the whole time or come and go as you please within that time frame, here’s the link to join the party. Simply click on it and let the Internet work its magic to connect us.

And, if you can’t join us, but would like to send a Happy Anniversary message, here’s a corkboard where you can leave a sticky note. Would love to hear from you!


ACTION

TODAY: What creative way can you find to open up your business to your clients? From writing a blog post or creating a slide show or a video, to having an open house, your imagination is the limit. How can you engage your readers?

FUTURE: Set up times throughout the year when people can go behind the scenes for virtual or real tours. Your clients and other curious folks will be grateful for sharing with them your knowledge and expertise. In turn, you will forge a stronger bond with them that will result in loyalty and recommendations.

Know someone who would like this post? Please share it via email, Facebook, Twitter, or LinkedIn, thank you!

30 Questions to Ask Before Setting Business Goals

30 Questions to Ask Before Setting Business Goals

Estimated reading time: 3 minutes, 52 seconds.

EntreGurus-Book-Marketing A Love Story-Bernadette Jiwa-30 Questions to Ask Before Setting a Goal in BusinessTODAY’S IDEA: 30 Questions to Ask Before Setting Business Goals

— From Marketing: A Love Story: How to Matter to Your Customers, by Bernadette Jiwa

As this year comes to an end and we think of what new and wonderful things await for us in the New Year, it’s only natural to plan ahead. However, when setting business goals—or general goals—for something completely new, the limitations of knowing “how-to” do something, tend to scare us, or even stop us on our tracks, as the uncertainty befuddles us. Yet these limitations are actually a gift, even though we may not see it at the time.

“There is no one right answer” when starting something new, says marketing guru Bernadette Jiwa in her wonderful book Marketing: A Love Story. Whether you’re setting a goal of starting a business or creating something new for your business, “There is no one way to get to where you want to go, and that’s a GREAT thing. If there were a how-to guide, then everyone would have the formula and nothing we created would be unique.”

“Nobody told Jobs and Wozniak how to build a computer company [Apple], let alone how to make it one of the most loved brands in the world; and Howard Schultz didn’t get the Starbucks’ magic from a manual. Nobody can tell you what to stand for or how your values, wants and needs should intersect with those of your customers and then manifest as a business, an idea, or an experience. Figuring out the destination is hard, but recognizing it is more valuable than knowing exactly how you’re going to get there.”

Jiwa says, “Until you do the hard work of understanding the why? and the who for? every tactical how-to has the potential to take you down the wrong track. The most useful answers are the ones we take time to figure out by ourselves, not the ones everyone can find in a handbook.” And to figure this out, she shares 30 questions to ask before setting business goals: the answers will bring much clarity and will turn into a roadmap to follow. While she geared these questions to startups and entrepreneurs, I believe they are also helpful for any businessperson who is setting a goal of starting a new project that hasn’t been done before.

30 Questions:

  1. Why are we doing this?
  2. Why are we the people to do it?
  3. Why is now the time to start?
  4. What will happen because this idea exists?
  5. How will this change how people feel about x?
  6. Who is it for?
  7. Why will they care?
  8. What do the people we hope to serve want?
  9. What do they believe?
  10. How do they feel about the problem we solve?
  11. What do they do—where, when, why and with whom?
  12. What will customers say to their friends to recommend this product or service?
  13. How can we make customers feel good because they recommend it?
  14. What are we really selling beyond the utility of the product or service?
  15. How can we add more value?
  16. What happens because our business or project exists?
  17. How will people find us?
  18. Where are they already looking, or not looking?
  19. What’s our greatest strength?
  20. What weakness might get in the way if we don’t address it?
  21. What does success look like, today, this year, next and five years from now?
  22. What do we value?
  23. What do we want to change?
  24. What promises do we want to make and keep?
  25. What matters most right now?
  26. What’s going to matter more three, six or eighteen months from now?
  27. What’s our difference?
  28. What do we need to do today, to make sure that we can keep doing the things we want to do tomorrow?
  29. If we could do anything today would this be it?
  30. If not this then what?

Jiwa points out that “Having your own map is more powerful than having someone else’s directions. Once you have the map, you’ll always have a way to get from where you are to where you want to go.” It’s worth putting in the time and effort to answer these questions before setting your goals: the answers will turn into the actual goals and help you draw your own map to accomplish them.

Cheers to you finding your own path!

ACTION

TODAY: As you are setting business goals for the New Year, and especially if you are starting something new, make some time in your calendar whether today or over the next few days to answer these questions. Create your proverbial roadmap so that it can take you to your desired destination.

FUTURE: Even if it’s not for the New Year, whenever you are setting business goals and/or starting something new, come back to this list and go over it again to paint a clear path for your success.

Know someone who would like these 30 questions? Please share them via email, Facebook, Twitter, or LinkedIn, thank you!

Four Stages of Achieving a Goal

Four Stages of Achieving a Goal

Estimated reading time: 2 minutes, 51 seconds

EntreGurus-Book-The 12 Week Year-Brian Moran and Michael Lennington-The key to productivity-The Four Stages of Achieving a GoalTODAY’S IDEA: Four Stages of Achieving a Goal

— From The 12 Week Year: Get More Done in 12 Weeks than Others Do in 12 Months by Brian P. Moran and Michael Lennington

“The best visions are big ones,” say Brian P. Moran and Michael Lennington in their wonderful book The 12 Week Year. And they go on to say, “All of the great accomplishments of mankind from medicine to technology to space travel to the World Wide Web were first envisioned and then created” via the four stages of achieving a goal.

At this point, you’re probably wondering what are those four stages are…

Impossible. Possible. Probable. Given.

Every single big goal goes through these four stages of accomplishment.

When we dream big, sometimes feels very uncomfortable, as we don’t know how on Earth we will be able to achieve such a thing. That is the impossible stage. Asking How? at this stage is the wrong question because it’s too early in the process.

“The fact that you don’t know how to do it creates the perception that it is impossible, at least for you…” But if you think it’s impossible you will get stuck on that thought. Thus, the authors advise not asking How? and, instead, changing the question to What if? 

“By asking What if?, you give yourself permission to entertain the possibility and begin to connect with the benefits… [Thus] you begin to shift from impossible to possible thinking.”

So, ask What if? at this initial stage, and imagine the possibilities: “What would be different for you, your family, your friends, your team, your clients and your community?” It’s a very powerful question!

Once you start seeing and believing that your goal is indeed possible, “Then you begin the shift from possible to the next level: probable. You make this shift by asking the question we avoided earlier: How might I? How is not a bad question; in fact, it’s a perfectly good question, but the timing is critical. Ask it too early and it shuts down the whole process, but once you see your vision as possible, the question of how is an essential one.”

The last stage to fulfill a vision or a goal is moving from probable to given. “This shift happens naturally as you begin to implement the planned actions. Given is a powerful state of mind where any question of doubt is gone and, mentally, you are already standing in the end results. As you see the results start to materialize, your thinking shifts almost automatically to given.”

And there you have the four stages of achieving a goal. I’m sure if you think back to something that is a given in your life now and trace it back to its original thought you can see how you went through these four stages. Keep that in mind the next time you think something is impossible, because nothing is.

Cheers to you accomplishing your goals!

ACTION

TODAY: Dream big! Set a goal for yourself that seems impossible. The authors’ challenge is to “dream big and imagine true greatness for yourself. Your vision should be big enough that is makes you feel at least a little bit uncomfortable. […] All of your big personal accomplishments must also be preceded by big visions.”

FUTURE: When envisioning your future, set big, hairy audacious goals and then go through the four stages to turn them from impossible to given.

Know someone who might be interested in this post? Please share via email, Facebook, Twitter, or LinkedIn, thank you!

Ideas to Create Your Own Virtual Water-Cooler Moments

Ideas to Create Your Own Virtual Water-Cooler Moments

Estimated reading time: 3 minutes, 10 seconds.

EntreGurus-Book-Build Your Dream Network-Kelly HoeyTODAY’S IDEA: Ideas to Create Your Own Virtual Water-Cooler Moments

— From Build Your Dream Network: Forging Powerful Relationships in a Hyper-Connected World by J. Kelly Hoey.

Networking guru J. Kelly Hoey is a specialist in forging strong bonds whether in person or virtual, for mutual benefit. After all, that is the essence of her book Build Your Dream Network, where she details the wonderful benefits and experiences that having a strong and nurtured network can provide.

One of the ways to make this happen is to create serendipitous encounters. Hoey points to Tina Roth Eisenhower, the famous Swiss-Miss blogger and entrepreneur as a master at that. She created a coworking space called Friends Work Here and designed it in such a way that it leads to water-cooler* moments: “circumstances where conversations can lead to magical results.” And some of this magic has led Eisenhower to launch several of her businesses, so there are indeed tangible results to serendipity in your own network if you decide to take action.

But what if you don’t have a proverbial water cooler around which to gather? Hoey says, “Social networking platforms are where you seek those relationship building, water-cooler moments. Water-cooler moments can happen on Slack or during a Twitter chat or from upvoting a product a Product Hunt.”

Hoey suggests aiming to “create multiple touch points when creating your own water-cooler moments.” And she gives us a menu of ideas to consider:

  • If the person is an influencer, follow their posts on LinkedIn
  • Sign up for their newsletter
  • Write an Amazon review for their book
  • Read and comment on their blog posts
  • Subscribe to and spread the word about their podcasts—and rate their podcasts on iTunes
  • Share their content, whether by forwarding the insights to your friends via e-mail (or Facebook updates) or a post on LinkedIn or even simply a tweet or retweet.
  • Remember to use their #hashtag
  • Participate in a Twitter party they’re hosting (or Q&A session hosted on the platform)
  • Engage in their event(s) or meetups via Periscope or watch the livestream (many TEDx events do this)—and while you’re virtually participating in the event share your insights on another platform (such as Twitter)

Also, how can you create water-cooler moments if you travel a lot?

Hoey points to Andrew Grill, Futurist Keynote Speaker and former IBM Global Managing Partner, who “creates not-entirely-left-to-chance interactions every time he travels—he refers to it as #SocialSerendipity. [Grill] makes it a point of mentioning where he is going, when he’s arrived, and where he’s staying (as well as looking for these cues from others in his global network).”

I’ve followed entrepreneur and author Peter Shankman for years, and he used to do a similar thing: he’d tell his network where he was traveling to and where he’d be at a certain time, say the lobby of the hotel he was staying at, and invite anyone to come have coffee and chat with him during that time. Brilliant!

So there you have it. Now go put these ideas into action and let the magic of serendipity stem out of these water-cooler moments.

ACTION

TODAY: Take action on one of the ideas above to create a water-cooler moment.

FUTURE: Figure out which of the ideas above work best for you (or come up with some that do) and make it a habit of creating the conditions for serendipity to take place.

Know someone who would like to create some water-cooler moments? Please share this post with them via email, Facebook, Twitter, or LinkedIn, thank you!


* For our international gurupies who may not be familiar with the meaning of the “water cooler” idiom, it means the socializing. It comes from the conversation that usually goes on when people take a break from their work and walk over to the water cooler: they run into other people taking a break there, conversation ensues, and you never know what great things and projects will come out of it.