by Helena Escalante | Celebration, Collaboration, Creativity, Growth, Leadership, Mindset, Miniseries, Opportunity, Planning, Resources, Time, Wellbeing
Estimated reading time: 3 minutes, 30 seconds.
TODAY’S IDEA: How to cultivate generosity as a leader–Part 2
— From The 21 Indispensable Qualities of a Leader: Becoming the Person Others Will Want to Follow by John C. Maxwell
In yesterday’s post, we saw three habits of generosity that author and leadership guru, John C. Maxwell, suggests we develop to be more effective leaders. Today we’ll talk about one more habit, as well as specific actions we can take to improve our generosity and add value to others’ lives.
Develop the habit of giving. In 1889, Andrew Carnegie wrote, “The life of a wealthy person should have two periods: a time of acquiring wealth and [a time of] redistributing it.” Maxwell agrees with this point of view and says, “The only way to maintain an attitude of generosity is to make it your habit to give—your time, attention, money, and resources.”
Tomorrow we celebrate Thanksgiving in the U.S. And as we reflect on the upcoming season of gratitude and generosity, here are a few questions that Maxwell poses to make us think about our generosity as leaders:
- Are you a generous leader?
- Do you continually look for ways to add value to others?
- Are you giving money to something greater than yourself?
- And to whom are you giving your time?
- Are you pouring your life into others?
- Are you helping those who cannot help you or give anything in return?
A few years back I heard the concept of the three Ts: Time, Treasure (money, material possessions), and Talent (wisdom, knowledge, expertise, advice, help). While it would be fantastic if we could give something from all those three areas, think of giving, at least, from one of them (time, money, or knowledge/help). Research suggests that making generosity a regular habit may influence long-term wellbeing and happiness, so there’s a clear win-win for both the giver and the receiver.
At this point, you are probably wondering if there’s any way of improving your generosity. Maxwell offers the following three things that you can do to add value to others:
Give something away. “Find out what kind of hold your possessions have on you. Take something you truly value, think of someone you care about who could benefit from it, and give it to [him/her]. If you can do it anonymously, even better.”
Put your money to work. “If you know someone with the vision to do something really great—something that will positively impact the lives of others—provide resources for [him/her] to accomplish it. Put your money to work for something that will outlive you.”
Find someone to mentor. “Once you reach a certain level in your leadership, the most valuable thing you have to give is yourself. Find someone to pour your life into. Then give [him/her] time and resources to become a better leader.”
To be generous you don’t have to be a billionaire, simply start where you are and give of what you have. Sow seeds of generosity on fertile soil, and they will take root and provide value now and many times over in the future as they are replanted and harvested by others.
If you celebrate Thanksgiving tomorrow, I hope you will join me in this new lovely tradition that one of my favorite authors, Seth Godin, started: The Thanksgiving Reader. It’s been used by more than 100,000 people to date. And because I want even more people using it around the world, whether for Thanksgiving or for the upcoming Holiday Season, my sister and I translated it into Spanish (with Seth’s permission, of course) and you can download it here: The Thanksgiving Reader-ESPAÑOL.
ACTION
TODAY: Give some thought to improving your generosity by giving something away, putting your money to work, and/or finding someone to mentor. Alternatively, create your own “Project Generosity” with a specific goal and outline the steps you need to make it happen in a near future.
FUTURE: Put into action the thoughts from today. What steps do you need to take to accomplish the generous actions or improvements that you thought of? Whose generosity and help can you count on to make it happen? Don’t hesitate to do something bigger than yourself, simply consider doing it along with someone else: you’ll build a lovely experience and memory together.
Know someone who is very generous? Please share this post with that person. Thank you! Email, Facebook or Twitter.
by Helena Escalante | Celebration, Collaboration, Creativity, Growth, Leadership, Mindset, Miniseries, Opportunity, Planning, Resources, Time, Wellbeing
Estimated reading time: 3 minutes, 42 seconds.
TODAY’S IDEA: How to cultivate generosity as a leader–Part 1
— From The 21 Indispensable Qualities of a Leader: Becoming the Person Others Will Want to Follow by John C. Maxwell
“Nothing speaks to others more loudly or serves them better than generosity from a leader,” says John C. Maxwell, leadership guru and author of The 21 Indispensable Qualities of a Leader.
“True generosity isn’t an occasional event,” he points out. “It comes from the heart and permeates every aspect of a leader’s life, touching his time, money, talents and possessions.”
Further, the author states that leaders don’t gather things just for themselves. Instead, they do it with the intention of sharing those things or giving them to others.
An effective leader, in Maxwell’s words, is someone that people want to follow. And one of the qualities of effective leaders is generosity.
So, how can we cultivate generosity to be an effective (or a more effective) leader?
Here are the habits that the author suggests we develop and nurture:
Be grateful for whatever you have. “It’s hard for a person to be generous when he’s not satisfied with what he has. Generosity rises out of contentment, and that doesn’t come with acquiring more.”
Maxwell shares a quote from one of the richest men in history, John D. Rockefeller, who said, “I have made millions, but they have brought me no happiness.” To which Maxwell replies, “If you’re not content with little, you won’t be content with a lot. And if you’re not generous with little, you won’t suddenly change if you become wealthy.”
Put people first. “The measure of a leader is not the number of people who serve him, but the number of people he serves. Generosity requires putting others first. If you can do that, giving becomes much easier.”
Don’t allow the desire for possessions to control you. Maxwell quotes a friend of his who says that people are divided into three groups: “Haves, have-nots, and have not paid for what they have.” The author points out that a growing number of people are “becoming enslaved to the desire to acquire.” This obsession comes out of a false illusion of control (owning) and the anticipated happiness that people hope the purchase will bring.
Happiness, as we know, comes from within. So, Maxwell says, “If you want to be in charge of your heart, don’t allow possessions to take charge of you.”
Regard money as a resource. Maxwell shares with us the unfortunate, yet popular view that when it comes to money, you can’t win. “If you focus on making it, you’re materialistic. If you try to but don’t make any, you’re a loser. If you make a lot and keep it, you’re a miser. If you make it and spend it, you’re a spendthrift. If you don’t care about making any, you’re unambitious. If you make a lot and still have it when you die, you’re a fool—for trying to take it with you.”
Fortunately, we don’t have to see money that way. There is, indeed, a way to win with money: “hold it loosely—and be generous with it to accomplish things of value.”
“Money is a wonderful servant, but a terrible master. If it gets on top and you get under it, you will become its slave.” – E. Stanley Jones
Come back tomorrow for Part 2 where we will continue looking at habits to develop and practical ways to improve our generosity as a leader.
In the meantime let me know in the comments here: Who has done something generous for you lately?
And I’ll share my answer to that question with you: I am grateful for the generosity of my friend Andre Piazza, co-host of Octanage Podcast, for having me on his show this week. The podcast shares the life and success of entrepreneurs in Brazil and, thus, it’s in Portuguese. Yet since it’s been years that I don’t speak it, I’ve forgotten most of it, so Andre kindly allowed me to speak in Spanish instead. The result? An awesome bilingual podcast where we had a ton of fun! 🙂 If you understand either Portuguese or Spanish you’ll be able to follow along. Check it out!
ACTION
TODAY: Think about what generosity means to you. Who has done something generous for you? How can you pay it forward in the same way or differently?
FUTURE: John Bunyan wrote “You have not lived today until you have done something for someone who can never repay you.” What can you do for someone who can never repay you?
In the spirit of generosity, please share this post with someone who has shared something of value with you. Thank you! Email, Facebook or Twitter.
by Helena Escalante | Accountability, Collaboration, Creativity, Growth, Habits, Leadership, Mindset, Miniseries, Opportunity, Planning, Resources, Tools
Estimated reading time: 2 minutes, 50 seconds.
TODAY’S IDEA: Write a great last chapter-Part 2
— From Setting the Table: The Transforming Power of Hospitality in Business by Danny Meyer
Yesterday we learned Danny Meyer’s approach to mistakes: writing a great last chapter. “The worst mistake,” he says, “is not to figure out some way to end up in a better place after having made a mistake.”
Today, Meyer expands on his philosophy for handling/addressing mistakes and why it’s important to learn from them.
In his restaurant business, “when something goes wrong, it is essential for the manager on whose watch the mistake occurred to make every effort to connect with the guest within 24 hours.” Depending on your business, the time frame for connecting may be different, but it is indeed essential to connect with the affected party.
The author says, “No matter how much you try to erase what has happened, you cannot.” And he adds, “Why wait for a second or third letter from somebody who has now cc’d his report of your fallibility and culpability to the Chamber of Commerce, the restaurant critic of The New York Times, and the Zagat Survey? Instead, take initiative.”
The initiative that Meyer suggests—and takes—is as follows:
1. Respond graciously, and do so at once. “You know you’re going to resolve the mistake eventually. It’s always a lot less costly to resolve the matter at the outset.”
2. Err on the side of generosity. “Apologize and make sure the value of the redemption is worth more than the cost of the initial mistake.”
3. Always write a great last chapter. “People love to share stories of adversity. Use this powerful force to your advantage by writing the closing statement the way you want it told. Use all your imagination and creativity in thinking about your response.”
4. Learn from the mistake. “Use every new mistake as a teaching tool with your employees [or colleagues]. Unless the mistake involved a lack of integrity, the person who made it has actually helped your team by providing you with new opportunities to improve.”
5. Make new mistakes every day. “Don’t waste time repeating the old ones.”
These last two points showcase one of the reasons why Meyer has been so successful. He is not afraid of him or his staff making mistakes, he knows it’s a natural part of life and business, and he welcomes the lessons and improvements that each mistake brings.
If you want to learn more about Meyer’s story and his philosophy about hospitality, my friend Don Crawford kindly pointed me to this recent podcast. Thanks, Don, it’s awesome! If you have a resource that goes well with a particular post and you’d like me to share it, please let me know, I’ll be happy to do so. 🙂
ACTION
TODAY: Hindsight is always 20/20, but in this case it can definitely help: think of a mistake you’ve done in the past. How could you have solved it in a more timely way and written a great last chapter? Do this exercise a few times, focusing on a different mistake each time. By imagining how the process and the ending could be different, you’ll be getting ideas as to how to handle future mistakes applying Meyer’s philosophy.
FUTURE: Make it a habit of incorporating Meyer’s five initiative points above to your life and business. You and your team will be able to handle and learn from mistakes in a much better way!
Know someone who would like this approach to mistakes? Please share this post: Email, Facebook or Twitter, thanks!
by Helena Escalante | Accountability, Collaboration, Creativity, Growth, Habits, Leadership, Mindset, Miniseries, Opportunity, Resources, Tools
Estimated reading time: 3 minutes, 12 seconds.
TODAY’S IDEA: Write a great last chapter-Part 1
— From Setting the Table: The Transforming Power of Hospitality in Business by Danny Meyer
Danny Meyer, restaurateur and hospitality guru says, “The road to success is paved with mistakes well handled.”
I love his take on this!
He and his team refer to their strategy for handling mistakes as “writing a great last chapter.” While Meyer’s examples come from the restaurant world, the approach can be adapted to any business. The author explains:
Whatever mistake happened, happened. And the person on the receiving end will naturally want to tell anyone who’s interested at all about it. That’s to be expected. While we can’t erase what happened, we do have the power to write one last episode so that at least the story ends the way we want. If we write a great one, we will earn a comeback victory with the guest. Also, the guest will have no choice but to focus on how well we responded to the mistake when telling anyone we made it. We can, then, turn a mistake into something positive. To be effective, the last chapter must be written imaginatively, graciously, generously, and sincerely. And sometimes we even write a great last chapter when it was the guest, not us, who made the mistake.
Meyer recalls an occasion when Senator Bob Kerrey—whom he knew well—was having a dinner party at one of his restaurants. One of Kerrey’s guests found a beetle in his salad. Kerrey ran into Meyer the next day and told him. Meyer, rightly so, apologized and asked if his staff had handled it well, to which the Senator replied that, indeed, the staff had handled it incredibly well.
After the conversation with Senator Kerrey, who was then having lunch at another of Meyer’s restaurants, Meyer spoke to the General Manager and told him:
“There was a mistake last night at Gramercy Tavern. We’ve got to figure out how to write a great last chapter here,” and explained what had happened. Further, Meyer added, “Whether or not Senator Kerrey or his guest orders a salad during his lunch, I want you to deliver a beautiful salad and garnish it with a small piece of paper. On that piece of paper, I want to you write the word RINGO, and when you deliver it, you can tell them ‘Danny wanted to make sure you knew that Gramercy Tavern wasn’t the only one of his restaurants that’s willing to garnish your salad with a beatle.”
Meyer points out: “It was now impossible for Senator Kerrey to tell anyone the story about the beetle in the salad without also mentioning the ‘last chapter’ we wrote the following day.”
Most mistakes in Meyer’s business, according to him, are like this one and small enough to fix. But whether it’s something like this or a complaint of any other kind, the author focuses on a twofold mission. “First, to learn from the mistake and to profit from what we’ve learned; and second, to write a great last chapter that allows us to end up in a better place with the guest than if we had never made the mistake in the first place.”
I think Meyer’s approach to mistakes and hospitality is fantastic. Please come back tomorrow to continue learning from him on how to handle mistakes.
Do you have any stories of mistakes well handled? I’d love to hear them! Please let me know in the comments here.
ACTION
TODAY: Whether you make a mistake or someone else does, big or small, you can write a great last chapter. What will you write?
FUTURE: Make it a habit of incorporating the mindset of writing a great last chapter in your life and business. You and your team will be able to handle and learn from mistakes in a much better way!
Know someone who would like this approach to mistakes? Please share this post! Email, Facebook or Twitter, thanks!
by Helena Escalante | Creativity, Growth, Habits, Leadership, Marketing, Mindset, Miniseries, Planning, Tools
Estimated reading time: 3 minutes, 37 seconds.
TODAY’S IDEA: Little things make all the difference-Part 2
— From Anything You Want: 40 Lessons for a New Kind of Entrepreneur, by Derek Sivers.
Yesterday we learned from Derek Sivers some of the things he implemented to make his customers smile during his days as CEO and Founder of CD Baby, an online store for indie musicians.
The key is to be thoughtful—it’s the little things that make all the difference—and provide the best service you can in a consistent way.
Let’s continue to learn directly (verbatim) from Sivers the stories of some of the awesome things that he did to turn his customers into raving fans:
Sometimes, after we had done the forty-five minutes of work to add a new album to the store, the musician would change his mind and ask us to do it over again with a different album cover or different audio clips. I wanted to say yes but let him know that this was really hard to do, so I made a policy that made us both smile: “We’ll do anything for a pizza.” If you needed a big, special favor, we’d give you the number of our local pizza delivery place. If you bought us a pizza, we’d do any favor you wanted. When we’d tell people about this on the phone, they’d often laugh, not believing that we were serious. But we’d get a pizza every few weeks. I’d often hear from musicians later that this was the moment they fell in love with us.
At the end of each order, the last page of the website would ask, “Where did you hear of this artist? We’ll pass them any message you write here.” Customers would often take the time to write things like, “Heard your song on WBEZ radio last night.” “Searched Yahoo!” “Found it here.” “I’d love to have you play at our school!” The musicians absolutely loved getting this information, and it always led to the customer and musician getting in touch directly. This is something that big stores like Amazon would never do.
Also, at the end of each order, there was a box that would ask, “Any special requests?” One time, someone said, “I’d love some cinnamon gum.” Since one of the guys in the warehouse was going to the store anyway, he picked up some cinnamon gum and included it in the package. One time someone said, “If you could include a small, rubber squid, I would appreciate it. If this is unobtainable, a real squid would do.” Just by chance, a customer from Korea had sent us a packaged filet of squid. So the shipping guys included it in the box with the other customer’s CDs. See the customer tell this story himself in this great video.
It’s no wonder that CD Baby created a legion of fans around them. Sivers and his team were thoughtful, creative, imaginative and always focused on the customer, to the point of going the extra mile to send cinnamon gum and even squid! And “the whole party marched down the street to the post office where the entire town of Portland waved “Bon Voyage!” to [the] package, on its way to [the customer]…” ←This is another post about Sivers you don’t want to miss. He’s all about making the customers happy.
As you can see, it doesn’t take too much money or too much time, and a little playfulness and creativity will take you a long way. Sivers says, “Even if you want to be big someday, remember that you don’t need to act like a big boring company. Over ten years, it seemed like every time someone raved about how much he loved CD Baby, it was because of one of these little fun human touches.”
What little things can you do to make your customers happy? Who has made you happy and how? Let me know in the comments here.
ACTION
TODAY: Review your customer’s journey and focus on the many touch points that exist. How can you improve upon those points to make your customer happy[ier]?
FUTURE: As your customers become happier and happier, capture those moments as testimonials in writing or video. This will help prospects make a decision to go with you/your company for its outstanding service, and that way you can perpetuate a virtuous cycle.
Know someone who is always making the customers smile? Please share this post with them! Email, Facebook or Twitter.
by Helena Escalante | Creativity, Growth, Habits, Leadership, Marketing, Mindset, Miniseries, Planning, Tools
Estimated reading time: 2 minutes, 42 seconds.
TODAY’S IDEA: Little things make all the difference-Part 1
— From Anything You Want: 40 Lessons for a New Kind of Entrepreneur, by Derek Sivers.
“If you find even the smallest way to make people smile, they’ll remember you more for that smile than for all your other fancy business-model stuff,” says Derek Sivers, entrepreneur and author of Anything You Want.
Sivers was the founder of CD Baby, a very successful online website for indie musicians to sell their music (he sold it later for millions). As a pioneer in this field, he learned many lessons, and one of them was the importance of little details to make people smile.
He shares some of the things that made a huge difference on the CD Baby website. I’m adding them verbatim below, since I think Sivers writing conveys the stories very well. Enjoy!
Because we shipped FedEx at 5 p.m. each day, customers would often call and ask, “What time is it there? Do I still have time to get it sent today?” So I added two little lines of programming code that counted how many hours and minutes remained until 5 p.m. and then showed the result by the shipping options. “You have 5 hours, 18 minutes until our next FedEx shipment.” Customers loved this!
We answered our phone within two rings, always—7 a.m. to 10 p.m., seven days a week. Phones were everywhere, so even if the customer service rep was busy, someone in the warehouse could pick up. All anyone had to do was say, “CD Baby!” Customers loved this! Someone actually picking up the phone at a company is so rare that musicians would often tell me later at conferences that it was the main reason they decided to go with CD Baby—they could always talk to a real person immediately. All employees knew that as long as we weren’t completely swamped, they should take a minute and get to know the caller a bit. Ask about her music. Ask how it’s going. Yes, it would lead to twenty-minute conversations sometimes, but those people became lifelong fans.
Every outgoing email has a “From:” name, right? Why not use that to make people smile, too? With one line of code, I made it so that every outgoing email customized the “From:” field to be “CD Baby loves [first name].” So if the customer’s name was Susan, every e-mail she got from us would say it was from “CD Baby loves Susan.” Customers loved this!
Please come back tomorrow for Part 2 because the things that CD Baby did to make people smile get even better! As you can see, thoughtful details can turn clients into raving fans. What details can you modify or implement to make your customers smile?
😀
ACTION
TODAY: Think about the positive feedback you get from your customers (customer is broadly defined here). Can you replicate that to make everyone smile? What can you do to always implement those thoughtful details that made the customer smile in the first place?
FUTURE: Make a habit of examining the feedback you get to always be improving your attention to detail. Having customers turn into lifelong, raving fans is a wonderful achievement.
Know someone who is always making the customers smile? Please share this post with them! Email, Facebook or Twitter.
